radio shack Archives

The trade off of fidelity and convenience in marketing, and how it doomed my favorite company

Dave Farquhar Retro Computing March 5, 2014July 14, 20171980s, amiga, apple, apple ii, atari, atari 2600, commodore, commodore 64, IBM, kindle, mac os x, macintosh, NES, nintendo, nintendo nes, os x, radio shack, Star Trek, unix

I’m reading a book called Trade-Off, by former USA Today technology columnist Kevin Maney. It’s primarily a marketing book.

Maney argues that all products are a balance of fidelity and convenience, and highly favor one or the other. He additionally argues that failed products fail because they attempted to achieve both, or failed to focus on either one.

An example of a convenient product is an economy car. They’re inexpensive to buy and inexpensive to keep fueled up, but don’t have much glitz and you probably won’t fall in love with it. A high-end sports car or luxury car is a lot less practical, but you’re a lot more likely to fall in love with it, and gain prestige by driving around town in it. Read more

Dave Farquhar

David Farquhar is a computer security professional, entrepreneur, and author. He has written professionally about computers since 1991, so he was writing about retro computers when they were still new. He has been working in IT professionally since 1994 and has specialized in vulnerability management since 2013. He holds Security+ and CISSP certifications. Today he blogs five times a week, mostly about retro computers and retro gaming covering the time period from 1975 to 2000.

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The Post-Dispatch may be giving the wrong idea about the dollar value of vintage computers

Dave Farquhar Retro Computing February 6, 2014September 15, 20251541, 1980s, 1990s, amiga, apple, apple ii, Apple Lisa, collectibles, commodore, commodore 64, Commodore Amiga, compaq, dell, hp, IBM, macintosh, radio shack, recycling, VGA, XT

Disclaimer: I wrote this article back in 2014. I leave it here as a snapshot of the state of how things were in 2014. The situation at the time you are reading this is likely different.

Articles like Top 10 collectibles for value, from the Post-Dispatch this week, frequently make me nervous, mostly because of statements like this one:

[D]id you know that computer parts can bring home cash, too?

Statements like that tend to get people’s hopes up way too high. I find the timing interesting though, seeing as a TRS-80 Model 1 sold at a St. Louis estate sale this past weekend. The estate seller’s reaction? “Normally you can’t give that stuff away.”

Dave Farquhar

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IBM PCjr and Tandy 1000

Dave Farquhar Retro Computing January 29, 2014September 26, 20221980s, apple, apple ii, christmas, commodore, commodore 64, IBM, ibm pcjr, lenovo, macintosh, mainframe, Personal Computer, radio shack, Tandy, tandy 1000, XT

On January 29, 1984, two computers hit the market. One was Apple’s Macintosh. It needs no introduction. The other was the IBM PCjr. It was a little less successful. We’ll talk about what this has to do with the Tandy 1000 in a minute.

The PCjr is one of the biggest flops in computing history. Few people know much more about it than that. It ended up being an important computer, but it certainly didn’t meet IBM’s expectations. Read more

Dave Farquhar

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The pizza procession

Dave Farquhar Uncategorized September 2, 2013August 29, 2013radio shack

There’s a plaza over by our house that’s home to, among other things, a pet store, a license office, a Chinese food joint, a mattress store, a haircut place, a Radio Shack, another cell phone store, and a pizza joint. My wife was there last week, getting ready to pull out of the parking lot, when a funeral procession approached. She stopped to stay out of the way.

The pizza delivery guy behind her didn’t.

Dave Farquhar

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An upgrade. And an upsell.

Dave Farquhar Uncategorized May 20, 2013September 24, 20241990s, Australia, computer security, podcast, radio shack, resistors, sony, thumb drive, usb port

I bought a new radio for my venerable 2002 Honda Civic this weekend. I want to be able to listen to security podcasts on my commute, which wasn’t practical with my factory radio. So, off to the nearest car audio shop (Custom Sounds) I went, skipping both Best Buy and Audio Express. I looked at a couple of $119 decks, then the salesman mentioned an Alpine HD radio deck for $129, and a Sony deck with Bluetooth for $149. Bluetooth didn’t really interest me much, but HD radio seemed worth the extra $10. To me, the secondary HD stations seem more interesting than the primary ones. Then again, I’m the guy who skips right past the hits on U2’s The Joshua Tree and cues up “Red Hill Mining Town.” The stuff I really like generally doesn’t do all that well on mainstream radio.

But my main motivation was to get a radio with a USB port, so I can snarf down a few hours’ worth of podcasts every week to a USB thumb drive, plug it in, and stay in touch with the security world. Total overkill for an Alpine, but like the salesman said, Alpines aren’t crazy expensive anymore like I remember them being in the early 1990s. Read more

Dave Farquhar

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How the IBM PC became the de facto standard for desktop computers

Dave Farquhar Retro Computing May 4, 2013May 1, 20251980s, 1990s, Ad Lib, amiga, apple, atari, atari st, compaq, Creative Labs, Digital Research, excel, IBM, intel, motorola, radio shack, Steve Jobs, Tandy, tandy 1000, Texas Instruments, TI, VGA

I saw a question on a vintage computing forum this week: How did the IBM PC become the de facto standard for PCs, and the only desktop computer architecture from the 1980s to survive until today?

It’s a very good question, and I think there were several reasons for it. I also think without all of the reasons, the IBM PC wouldn’t have necessarily won. In some regards, of course, it was a hollow victory. IBM has been out of the PC business for a decade now. Its partners Intel and Microsoft, however, reaped the benefits time and again.

Dave Farquhar

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Using a Lionel (or other brand) O or O27 transformer with HO or N scale trains

Dave Farquhar model railroading November 29, 2012August 10, 2016american flyer, amps, HO, lionel, marx, n scale, o gauge, o27, radio shack

Here’s a good question: Can you use Lionel O or O27 transformers (or, for that matter, American Flyer S transformers) with HO or N scale trains?

The answer is, not directly. It will make a terrible noise if you hook it up. But you can make it work properly if you add a bridge rectifier. Look for one that’s 10 amps or more; don’t expect to have to pay more than a couple of dollars for one. Read more

Dave Farquhar

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What to do about a router dropping connections

Dave Farquhar Hardware August 27, 2012November 19, 2018Arctic Silver, asus, classmate, commodore, commodore 64, radio shack, tinkerer

A former classmate and coworker contacted me with a question.

My router is about 5 years old. I have a cable modem and a router. The cable modem is fine. The router keeps connecting and disconnecting from the internet…used to happen occasionally, now happens all the time. I reset it and it works for a while, then disconnects. Is it time for a new router or do you think something else is going on?

I see two options. Read more

Dave Farquhar

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A TRS-80 retrospective

Dave Farquhar Retro Computing August 25, 2012July 15, 2017commodore, Jeep, radio shack

This month is the 35th anniversary of the TRS-80, which was the best-selling computer in the world until 1982 when the VIC-20 overtook it. Did you miss it? I almost did.

Veteran technology journalist and editor Harry McCracken has a nice retrospective of this mass-market computer from Radio Shack.

Dave Farquhar

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