On May 4, 1984, Milton Bradley, a leading producer of board games for 124 years, agreed to sell itself to Hasbro. Changes in the way people played games in the 80s, especially kids, put pressure on the company. In this blog post, I’ll explain how changing times led Milton Bradley to make a transformational bet at the worst possible time that ultimately sunk the maker of the game Battleship, and what happened to what was left of Milton Bradley.
How the Vectrex game console sunk a 124-year-old company










