The problem with online streaming video

I think we may have lost a project at work today: a project to do streaming video. It’s not really our fault; our offering looked just like everyone else’s streaming video.

The problem is that our competition isn’t everyone else’s streaming video.First let’s look at the hurdles. No matter which option you pick, some percentage of your audience is going to have to download or install something. That all but eliminates Real, since I don’t think even Woodward and Bernstein could successfully track down the link to their free player every time.

Windows Media Player is easier, but won’t necessarily run on some older versions of Windows. An overwhelming number of people have Windows XP now, but not everyone does. How many hundreds of millions of copies of Windows 98 did Microsoft sell? Do you think all of those people have thrown them away yet? No. Those people will have to download and install something.

But Media Player will leave some Macintoshes in the cold. Do you want to do that if your target audience might include schools?

QuickTime is the best cross-platform solution, but again, Windows users will have to download and install something.

OK, so you got it installed. Prepare thyself for thrilling, 15 frame-per-second 160×120 video!

Translation: Video the size of a postage stamp that moves about as fast as your mailman.

Theoretically you can stream bigger and faster video, but it’s going to be jerkier if you do. There’ll be dropped frames, artifacts, and the audio may drop out. And what’s it look like when you send DVD-sized 720×480 video? Well, considering a lot of people run their monitors at 1024×768, it makes letterboxing look good. It’s not full-screen like it is when you pop a DVD into your DVD drive.

And that’s precisely the problem. The competition isn’t other people who stream video. The competition is DVDs. Computers are digital, right? So why does its video look worse than the oldest, most worn-out VHS tape at the video rental place? And why do I have to jump through so many hoops in order to play it? On a DVD, I hit the "menu" button and then I hit "enter" or "play." (Also keep in mind that some people can’t even figure out how to do that. I’m serious. I dated a girl once whose parents couldn’t figure out a DVD player, so they had to get their 15-year-old son to come hit the buttons for them.)

And that, I think, is the reason you still don’t see tons and tons of streaming video on the Web, in spite of the high availability of DSL and cable modems in the United States, the abundance of cheap bandwidth, and the cheapness of the server software (free, in the case of QuickTime, and included with Windows Server in the case of Media Player).

Wikipedia hits 200,000

Over the weekend, Wikipedia reached the milestone of 200,000 entries in its free encyclopedia. Dan Gillmor praised it in his syndicated column.As usual, Slashdot got wind of it, and as usual, people who’ve never even seen the thing started spouting off about how something that anyone can change can’t possibly be accurate or useful. (Wonder how many of those people run Linux?) At least one person ran over there and vandalized some pages to demonstrate his point. And I’m sure the edit got reversed within a few minutes when someone noticed a change in a watchlist. I, for one, visit occasionally and whenever a change pops up in my watchlist, I look at it out of curiosity. Sometimes I learn something and sometimes I find defacement, which I can then fix.

But I guess if Slashdot discussions were the only thing I ever read, then I wouldn’t have that high of an opinion of something written by random people at will, either.

A more valid criticism is that Wikipedia, by its very nature, can never be accepted as a source for scholarly work. But then I thought back to the papers I wrote in college, and I don’t believe I ever used an entry out of any encyclopedia as a source in any paper that I wrote. And being a journalism major who was 3 credit hours away from a history minor and who filled most of his electives with English and political science classes, I wrote a lot of papers in college. When I wrote my paper on the influence of William Randolph Hearst on the William McKinley administration, I may have looked up both Hearst and McKinley in an encyclopedia to get background information, but I doubt it. Why use an encyclopedia when there are so many good, specialized texts available?

There is still valid use for questionable sources in scholarly work anyway. One professor actually encouraged us to look in Mother Jones and American Spectator when possible, just to get the views from two extremes on the topic at hand. And Wikipedia can give you leads to follow, even if you don’t end up citing it in your bibliography. The material in Wikipedia came from somewhere, after all.

I’ve had a love-hate relationship with Wikipedia for the past year or so. I left it entirely when I got tired of an overzealous editor deleting my additions. I guess I wasn’t the only one who complained about her; she’s since disappeared. I used to look at the day in history and try to fill in the gaps; for example, I noticed on one of Jesse James’ anniversaries that he didn’t have an entry, so I put one together. Unfortunately, high-profile stuff seems to be what attracts both vandals and overzealous editors.

So when I came back, I decided to concentrate on things like baseball, obscure old computers, and things that have connections to Missouri, particularly Kansas City and St. Louis. Those are more my areas of expertise anyway, which makes writing them a lot less work, and the topics are obscure enough that I’ve been mostly left alone. Those edits that do pop up usually are true improvements, rather than someone going on a power trip. My entries get linked much less frequently on the front page now, but I’m happier.

Another thing that I’ve taken to doing is to always check Wikipedia whenever I’m researching something. Sometimes Wikipedia has good information, but may be missing some detail I found elsewhere. Sometimes it has very little information. In either case, I try to enter the information I found. I recently created entries for Lionel Corporation, American Flyer, and Louis Marx and Company. Of course I got interested in them because of my recent renewed interest in toy trains, and during the time period I’m interested in, those companies were the big three in the United States. Some of the information about those companies is difficult to find online. Or it was. Now it’s in Wikipedia, which makes it easier to track down.

According to Wikipedia’s records, I’ve contributed to 323 entries. Most of those are pretty minor. There are lots of people who’ve contributed a whole lot more than me.

But I often notice a domino effect on my entries. Soon after writing the Lionel entry, I wrote one for O gauge model railroading in particular, and made an addition or two to the main model railroading article. Soon, other people were making their additions to specific gauges and scales, or creating them when entries didn’t exist. Within a few days, Wikipedia had some good information on the topic. It’s anything but exhaustive, but I’ll put it up against any other encyclopedia’s offering.

One difference that I have definitely noticed about Wikipedia, as opposed to conventional encyclopedias: Wikipedia has a much better pulse on pop culture. I’ve often lamented that people who have entries in the more traditional encyclopedias don’t have entries in Wikipedia, but every teenybopper band that’s come along in the past couple of years has an entry. But I guess ultimately that’s going to prove to be Wikipedia’s strength. In 30 years, it’ll be possible to go to Wikipedia to find out what the hubbub about Justin Timberlake was about. And in 30 years it may be the only place. (One can only hope.)

And in 30 years, those people who deserve more attention undoubtedly will have gotten their entries as well.

I definitely encourage people to look up their topics of interest over there and think about adding some of their knowledge.

This is still a blog

A year, or maybe two years ago, I wrote a piece called “This is a blog” in response to an overly full-of-himself author who said that serious professionals don’t blog. It infuriated some people and got me kicked off the daynotes.com web page. I don’t have anything like that to lose this time around, so I don’t approach the topic with the same kind of eagerness–you’re always more eager when you know someone’s going to be offended and throw a temper tantrum–but since everyone and his uncle seems to be writing about John C. Dvorak’s current PC magazine column, Co-opting the future, I might as well weigh in, since it’s the in thing to do, and disagree with the majority knee-jerk reaction, since that isn’t the in thing to do. But I won’t do it to be counterculture. No, I’ll disagree with the majority reaction because the majority reaction is wrong.

Yes, I find it funny that the guy who was recommending novelty domain names as Christmas presents back when a domain name still cost $99 a year is today opposed to blogs. What else is someone going to do with a personalized domain name? I’ll tell you what I’d do if someone gave me the davefarquhar.com domain–I’d run a mail server on it and I’d hang my blog off it. Dvorak would run a mail server off it and post some recipes on it and some pictures of his pets. But my site would be more useful–at least blogging software provides a search engine so you can find the stuff. Isn’t it tacky to tell people to go to Google and type what they’re looking for, followed by site:yourdomainnamehere.com?

But unlike the vigilante masses, I don’t take issue with the majority of what Dvorak says. So he cites a paper that says the majority of blogs get abandoned. The blogosphere goes nuts. Well, I’m sorry, folks, but Dvorak’s right. Go to any public blogging community and start navigating random sites, and you’re going to find a lot of abandonware. It’s like any other hobby. It’s great when the novelty is new. But eventually the newness fades away. Some people abandon their blogs for a while, for various reasons, then come back. Hey, I posted as much in the months of September and October as I used to post in a week. It happens. I came back because I love writing. Some people find they don’t love writing. Some people find they love writing but they run out of things to say. It happens. Large numbers of people trying it and deciding they don’t like it doesn’t invalidate it. How many millions of cameras sit in closets, only to be taken out during birthdays and holidays, if then? Does that somehow invalidate photography?

Then Dvorak says the people who stick with blogging are professional writers. Interestingly, the people rebutting Dvorak bring up the blogs written by–guess who?–professional writers. Now I don’t see how that invalidates Dvorak’s point that the longest lasting, most popular blogs tend to be written by people who do it professionally. I think it’s obvious. If you’re going to write professionally, you have to love it. And if you love writing, you’re more likely to blog.

In other news, computer professionals are more likely than others to build their own computers, dogs are more likely to bark than cats, the sky is blue, and if there’s snow on the ground it’s probably cold outside.

The really incendiary statement Dvorak quotes is that the majority of blogs have an audience of about 12 people. Sometimes reality hurts. I remember checking my logs in my early days and being shocked when I had 40 visitors. Then I was shocked when I found out some people looked up to me because I had 40 visitors. I thought I was the only small-market guy.

Eventually, one of three things happens to every small-audience blogger. Some get frustrated and quit. Others toil on in obscurity. Still others one way or another stumble onto something that people like and they grow their audience.

Today, my audience is closer to 12 hundred people. That doesn’t make me a superstar, but it’s not bad. Some people I remember celebrating breaking 20 readers a day five years ago aren’t doing it anymore. Others are, and they probably get 1200 people a day too. Or more.

I didn’t like Dvorak’s tone, but Dvorak will be Dvorak. I didn’t like Dvorak’s tone when he wrote about OS/2 either, and I think Dvorak’s personal crusade against the caps lock key is idiotic and annoying. He needs to just download a utility that remaps it to a control key and shut up. Those of us who really know how to type will continue to use it when we need it. So Dvorak doesn’t like blogs either. If I only ever read people who agree with me, I wouldn’t ever read.

The only thing I really disagreed with was Dvorak’s assertion that big media is taking over the blogs. Yes, big media is blogging. But the little guys will always outnumber big media. There’ll always be professional writers who blog on their own time to keep sharp or to experiment. There’ll be part-time pros like me who don’t like big media and don’t like most editors–well, I can name four editors I worked with who I liked–who blog because it’s a way to write and stay in touch with the craft and be true to one’s self. There’ll be up-and-comers who are in high school or college and decide to start blogging as part of the process of finding one’s self. There’ll be people who do it just as a hobby.

And guess what? Google starts out with no assumptions. It treats all links the same. That’s why little guys like me can get 1,200 hits a day.

And next week Dvorak will be off on another crusade. There’s about a 50% chance of him being right. I’ve known that since I started reading the guy a decade ago.

When will we take security seriously?

Overheard today at work:
“Hackers don’t usually work during the day, or on weekends…”

I guess by that same logic, I could say that I ran file servers with all ports exposed on the public Internet for years and never got hacked (just don’t mention that those years started in 1996 and ended in 1998).

It’s sad that there are people who still don’t take security seriously. The attitude I heard 10 years ago–“What? Do they want to look at the GIFs and JPEGs on my hard drive? If they can get in, they can have ’em!”–pervades today. Nobody’s interested in your GIFs and JPEGs because you don’t have anything that hasn’t been posted on Usenet’s alt.binaries groups a dozen times, but they want your high-speed connection. It doesn’t matter anymore how insignificant you are. If your computer is online, they want it.

I’m quickly reaching the point where I believe it’s socially irresponsible to have anything faster than a 56K dialup connection and not have a hardware-based firewall sitting between you and the Internet. I bought a couple of the low-end Network Everywhere-brand (made by Linksys) 4-port cable/DSL routers a year ago. I paid $50 apiece for them. That’s what you’ll pay for a shrink-wrapped “Internet Security” software package, but it’s more effective and it doesn’t slow your computer down. Even a one-computer household should have one.

As far as antivirus software goes, Grisoft offers antivirus software free for home use. Yes, it slows your computer down. If you don’t like that, run Linux. Grisoft’s AVG is free, effective, and easy to use. And it stamps outgoing e-mail, assuring your friends that your mail has been scanned. That’s comforting in these days.

Hopefully the typical computer user will soon outgrow the teenage it-can’t-happen-to-me mindset.

But I won’t hold my breath. Since hackers only work on weekdays, problems can only happen when I’m at work and my home PC is off, right?

Using your logs to help track down spammers and trolls

It seems like lately we’ve been talking more on this site about trolls and spam and other troublemakers than about anything else. I might as well document how I went about tracking down two recent incidents to see if they were related.
WordPress and b2 store the IP address the comment came from, as well as the comment and other information. The fastest way to get the IP address, assuming you haven’t already deleted the offensive comment(s), is to go straight to your SQL database.

mysql -p
[enter the root password] use b2database;
select * from b2comments where comment_post_id = 819;

Substitute the number of your post for 819, of course. The poster’s IP address is the sixth field.

If your blogging software records little other than the date and time of the message, you’ll have to rely on your Apache logs. On my server, the logs are at /var/log/apache, stored in files with names like access.log, access.log.1, and access.log.2.gz. They are archived weekly, with anything older than two weeks compressed using gzip.

All of b2’s comments are posted using a file called b2comments.post.php. So one command can turn up all the comments posted on my blog in the past week:

cat /var/log/apache/access.log | grep b2comments.post.php

You can narrow it down by piping it through grep a bit more. For instance, I knew the offending comment was posted on 10 November at 7:38 pm.

cat /var/log/apache/access.log | grep b2comments.post.php | grep 10/Nov/2003

Here’s one of my recent troublemakers:

24.26.166.154 – – [10/Nov/2003:19:38:28 -0600] “POST /b2comments.post.php HTTP/1.1” 302 5 “https://dfarq.homeip.net/index.php?p=819&c=1” “Mozilla/5.0 (X11; U; Linux i686; en-US; rv:1.5) Gecko/20031007 Firebird/0.7”

This line reveals quite a bit: Besides his IP address, it also tells his operating system and web browser.

Armed with his IP address, you can hunt around and see what else your troublemaker’s been up to.

cat /var/log/apache/access.log | grep 24.26.166.154
zcat /var/log/apache.access.log.2.gz | grep 24.26.166.154

The earliest entry you can find for a particular IP address will tell where the person came from. In one recent case, the person started off with an MSN search looking for information about an exotic airplane. In another, it was a Google search looking for the words “Microsoft Works low memory.”

You can infer a few things from where a user originally came from and the operating system and web browser the person is using. Someone running the most recent Mozilla Firebird on Linux and searching with Google is likely a more sophisticated computer user than someone running a common version of Windows and the version of IE that was supplied with it and searching with MSN.

You can find out other things about individual IP addresses, aside from the clues in your logs. Visit ARIN to find out who owns the IP address. Most ARIN records include contact information, if you need to file a complaint.

Visit Geobytes.com IP Locator to map the IP address to a geographic region. I used the IP locator to determine that the guy looking for the airplane was in Brooklyn, and the Microsoft guy was in Minneapolis.

Also according to my Apache logs, the guy in Brooklyn was running IE 6 on Windows XP. The guy in Minneapolis was running Mozilla Firebird 0.7 on Linux. (Ironic, considering he was looking for Microsoft information.) It won’t hold up in a court of law, but the geographic distance and differing usage habits give at least some indication it’s two different people.

Why is there a stigma about meeting people online?

Steve DeLassus just made a funny observation to me. He said when he talks about me, sometimes people consider meeting and communicating with people online as somehow abnormal. And they tell him via e-mail.
My coworker, Murel, has told me several times that when he was my age, the last place he would want to say he met someone was in a bar. Without making any moral judgments, I would rate the likelihood of me meeting someone in a bar and finding the right stuff for a serious, long-term relationship as very low. There are numerous qualities and values on my must-have list that you’re just not very likely to find in that kind of environment. And most of the things on my can’t-stand list that are very easy to find there.

But what’s the stigma about meeting people online? Steve DeLassus and I met on a bulletin board back in 1989 or 1990. We both had Commodores and modems, and it was summertime and we had time on our hands. The closest thing we had to the Internet in our homes those days was CompuServe. People who didn’t want to pay for CompuServe dialed into BBSs instead. I have one other friend from that timeframe that I talk to at all, and that’s about once a year. But Steve’s been one of my best friends for a very long time.

I met Dan Bowman online. I fired off a rant to Jerry Pournelle about alternative operating systems, and–these were the days when one could post an e-mail address on a Web site without fear of having 250 spam messages in your inbox the next day–Dan replied to me. And we quickly found some common ground. Dan noticed that at the time I was working for a Lutheran organization, and his dad was Lutheran. The result was, once again, a lasting and very valuable friendship.

It’s true that online you can pretend to be othing that you’re not, but it’s hard. Eventually the truth comes out. Some people are fooled for a long time, but every relationship I’ve made online that later fell apart, whether it was of romantic nature or strictly friendship, had one thing in common: My initial impression of the person was slightly wrong.

Funny. When I think of relationships that started in the physical world that fell apart, the same thing is true.

Now, some people are better at talking and listening than they are at reading. As a journalist, I had to be able to look at available information and take educated guesses about what was missing. No, not so I could print those along with the facts, but so I could go and find the rest of the story. As a computer tech, I’m constantly faced with solving problems for which there is little information. I can tell a lot about a person by their writing style and by the questions they ask me. Talking on the phone and later meeting in person tells me some more, but for me, that’s the optimal order.

And it’s easier for me to open up in writing than it is to just talk. It’s easier for me to be real and transparent and honest with someone I barely know when I’m not watching their expression or hearing their voice. Once I’m comfortable with the person, we can talk, but it’s pretty obvious when I get into an uncomfortable situation, and my discomfort can tend to overshadow anything that I might say. Plus, in writing, it matters a lot less how long it takes me to find the right words to say what I’m thinking.

For someone who’s a better listener than reader, the optimal order may be different. That doesn’t make this new way of doing things any less valid.

What to do with those e-mail forwards

Coke is unpatriotic and anti-God. Pepsi is unpatriotic and anti-God. Target doesn’t support veterans. Dennis Miller supports the war in Iraq. Andy Rooney doesn’t like the French. An atheist made the FCC make CBS discontinue Touched by an Angel.
If you actually read the 72 e-mail forwards that are probably in your inbox when you come in to work every morning, you’ll find lines like those in them. Makes me think I should be glad most people have forgotten the 1993 Diet Pepsi can scare.

Forget needles, pins, screws, crack vials, bullets, and Mercedes-Benz hood ornaments. I found O.J.’s bloody glove in my can of Diet Pepsi! Wait. O.J. didn’t happen in 1993. I must be a time traveler!

When someone told me the other day that Target didn’t support veterans, I suggested looking at Snopes. I checked myself. Sure enough, the rumor contains only a hint of truth and was originally perpetuated by someone with an axe to grind. While Target didn’t provide money to one particular Vietnam War memorial (the applicant didn’t apply correctly), according to the VFW, Target did provide money to fund another Vietnam War memorial.

The next time someone sends you an e-mail forward, you might wish to reply back with a couple of links:
http://snopes.com/info/whatsnew.asp
50 Hottest Urban Legends

The answer to the blog feedback problem is not more weblog-ese

The talk that’s all the rage on everyone else’s weblog tonight is reader feedback. Dave Winer’s tired of keeping track of where he’s been and checking back for replies.
He doesn’t like the idea of comments as RSS feeds. It clogs up his aggregators, he says. To which I say there are days when I visit a blog and the most interesting stuff there is the reader comments. That’s the case here at least twice a month. If b2 doesn’t offer a comments RSS feed soon, I just might have to code one myself.

Winer proposed an alternate solution that made my head hurt. Way too complicated. The beauty of the comments system is its simplicity. Readers see something, they type in their name and a comment, hit a button, and it’s done. Who wants another username and password to remember? Who’s going to tell everyone they need one? There’s already way too much weblog-ese running around. Pingbacks, trackbacks, RSS, Googlejuice. Even the word “weblog” itself. Why are we always trying to make things more complicated? I’m convinced that 20% of my readers, in spite of my best efforts, think I have one page–some post I made ages ago about some hot topic, like Sotec laptops or eMachines upgrades. They read the accumulated replies, write their own, and think it’s a user forum. Many thank me for providing a place for them to ask questions or vent. Some of them venture out into my Weblog at large. Many never do.

I’m sure more weblog-ese is going to help these people tremendously.

The b2 gang has a solution to Winer’s problem as well. They’re developing a model, utilizing mature and existing Internet standards, that lets you subscribe to a post. Tick the box when you comment, then if somebody replies, you get the reply via–hold your breath–e-mail. I think most people assume comments systems work that way anyway. Set up an e-mail address that you use for comments and only for comments, and you’ve got your solution.

I’m sure that’s way too simple though. It always is.

Rethinking Movable Type and b2

A very interesting discussion today made me re-think the importance of a content management system such as Movable Type or b2.
I was talking with two people whom I expected would be among the last to even consider dropping their long-standing practice of creating their daily writings with FrontPage and moving to a CMS approach. (Saying their names would be name dropping and it’s irrelevant.) Their questions made me really question what the advantages to this system are. That’s good.

Products like Radio Userland and Trellix are really just a step beyond FrontPage, in my estimation. They’re designed for journals, rather than general purpose Web design, which probably makes them faster and easier to use and certainly cheaper. But you still get flat, static files. Radio will allow readers to navigate by date, so they can quickly get to last Tuesday’s entry–assuming that for some reason they already know they want to read last Tuesday’s entry. (Sometimes they will, sometimes they won’t.)

Manila and Blogger move all of Radio Userland’s work to the server and gives you an integrated search engine, which is one more step in the right direction.

But a true content management system takes a reader’s daily entries, stores them in a database, and then when a reader asks for the content, generates HTML to send them. Movable Type does this generation in advance; b2 does it on the fly. There are advantages and disadvantages to both approaches; it’s not worth dwelling on.

What b2 and Movable Type give you over static pages is significant. Maybe you like what I wrote Thursday about video editing and you want to read more stuff like it. Well, I happen to have a category called video. Click on it and you get everything I’ve ever written and put into that category. When I post new content, I just tell the system what category to put it in, and it does the rest of the work for me.

Also, b2 and Movable Type make it significantly easier to gain traffic from search engines like Google. Once an entry falls off the current front page (usually set to show a week’s worth of entries), it gets its own page for time and eternity. One day’s entry is much easier for a visitor to make sense of than seven days’ worth. Individual entries can be titled appropriately, which makes Google rank it higher than pages that aren’t titled. Both of these make a reader more likely to visit.

Since b2 and Movable Type use databases, it’s easy to query the database for similar content. It’s easy to display current content. When someone visits this page, even if they grab a story that’s four years old, they get the same sidebar as my current page, which contains recent stories of note. If one of those stories grabs the visitor’s attention, I’m more likely to turn that visitor into a regular reader.

It’s also fairly easy to make b2 or Movable Type display links to the last few entries in the same category at the bottom of an entry. (I really need to implement this.) Imagine if someone likes my video editing story, gets to the end, and sees links to five more stories like it? Do you think the reader is more likely to click on one of those links than s/he is to go looking for something else like it? If the reader has to go looking on his or her own, I’m probably out of the picture. It’s easier to go back to Google. But if the reader reads another story or two of mine, I get more chances to get my hook in.

One advantage for me–this was a terrible turn-off for one of the others, as he keeps tight control on other people’s content on his site, and that’s one of the things his readers really like–is the comments system. I like leaving all of my content open to all for comment. I get very little e-mail and sometimes other people answer questions for me. That’s not necessarily a plus. At least it’s easy to turn off the feature entirely.

There are some less-obvious benefits as well. Both b2 and Movable Type offer newsfeeds–small, downloadable XML files that programs can download and use to display headlines off your site, complete with links to the full story. News aggregators are becoming popular among certain segments of the Internet community; already a significant portion of my traffic is newsfeed-related. This allows people to keep my newest stuff on their desktop or display it on their own Web pages–almost like the ill-fated PointCast, only this time likely to succeed just because there isn’t a necessary business model. This feature makes keeping up with my site, or a large number of sites like mine, trivial.

One advantage to me since I spent a weekend or so setting up a CMS for the first time has been that I don’t spend any time editing HTML anymore, short of inserting hyperlinks and inserting emphasis. I write, and that’s it. Some days I can write my entry in 15-20 minutes. On those days, I spend about 15-20 minutes on my site, unless it’s been a heavy comments day, because I just write in my preferred tool of the day, copy and paste it into b2, click a button, and within a few seconds, my new stuff is live.

Another advantage to me is traffic. Having entries small enough for people to link to and small enough to facilitate locating search terms quickly, Google treats me very well. This month, over 26% of my total traffic is coming from Google. (By comparison, 31% of my traffic comes from bookmarks.) And I’m not even doing everything I can–yet–to kiss up to Google. And since there are plenty of links on the sidebar to content that’s either fresh or compelling by some past measure, chances are someone will click on at least one other entry here, which gives me two chances–not just one–to turn that visitor into a regular reader.

If you’re currently using a tool like FrontPage or Trellix or Radio Userland to create your daily journal/blog/whatever you want to call it, you ought to give a full, complete, content management system-type program like Movable Type or b2 a look. Movable Type is easier to set up, but if you have programming ability, b2’s setup will allow you more flexibility on your site output.

Migrating a lot of existing content can be a pain. You can look at doing what I did–operating the sites in parallel, leaving the old content up and running but putting the new content in b2/Movable Type–or you can try to enlist some help in getting the old content moved in. Even if the old content stays put, it remains no less accessible than it is now. The new content just becomes much easier to navigate and cross-reference and mine for the juiciest bits.

But no matter how painful the changeover, I believe the categorization, the dynamic nature of the front page, and the ease in finding older content of interest will only increase your readership. It certainly has for me.

This is a blog

News flash: This is a blog.

It appears that some people who post their news and opinions online on a daily or occasional basis have problems with the label “weblog” or “blog” and want to distance themselves from it as much as possible.

The argument invariably goes like this: Bloggers aren’t serious. The barrier for entry is low; one need not have much technical knowledge to get started, and since the barrier for entry is low, a blogger may not necessarily be a professional anything, and, by some opinions, might not be qualified to say much of anything. So the people who do what bloggers do but reject the label, presumably because they want to be taken more seriously, try to distance themselves from the phenomenon.

It’s similar in a way to my typical argument against talk radio. Most of the people whose opinions matter to me don’t have time to be calling in to radio talk shows.

The difference, I think, between blogs and talk radio is the way you filter through the stuff you care about. You can’t really do that with stuff that’s broadcast to you, other than blindly fumbling through station presets, but there’s no guarantee that the guy talking on the next station is going to have anything better to say than the one you came from.

Finding the good blogs is much easier. Visit a site like blo.gs and click on the most popular link. Search for a blog you read and like, and you can find out what blogs are “related” to it, based on what other blogs people who track that blog also track. You can go here to find some blogs that people who like my stuff also like.

And almost every blog–including mine, now–has a blogroll: a list of blogs the owner reads and recommends personally. See the same blog on multiple blogrolls, and you’ll start to get an idea who regularly has compelling things to say.

Or you can use Google. Google searches blogs just like it searches any other Web site. So far this month, more of my traffic comes from Google than from any other way. I have no way of knowing how many people who stumble upon this site from Google become daily visitors. That depends on whether I consistently deliver content that’s meaningful to them. It has nothing to do with what I call myself.

And getting back to the argument that serious professionals don’t blog, if the likes of San Jose Mercury columnist Dan Gillmor, professors Lawrence Lessig and Ed Felten, software pioneers Dan Bricklin and Ray Ozzie, InfoWorld columnist Jon Udell, and former Byte columnist Scot Hacker aren’t serious professionals, then frankly I don’t know who is. I’d be flattered to ever be mentioned in the same sentence as any one of them.

Compare their work to that of one large blog-like community, some of whose members violently reject the blog label as too amateurish. There you’ll find people who post new content every few months or so (or who have abandoned their sites altogether), or you’ll find people who talk about their household chores or their pets or what they ate for dinner as often as they talk about serious, professional matters.

And if you examine the typical blog versus the typical daynotes site, most blogs have sophisticated navigation, comments systems, archiving, integrated search, categorization, centralized notification (so you can visit one place, such as blo.gs, set up a list of favorites, and find out when your favorite sites have updated) and other niceties that make it easier to sift through the information they contain. That’s rare in the daynotes circuit. But without those niceties, given a few years’ worth of entries, the information contained inside can be at once substantial and overwhelming. Wisdom and insights are nice things, but they’re worthless if you can’t find them.

To compare the two aforementioned lists is to invite a butt-kicking. Who looks amateurish now?

Let’s face it: “blog” or “weblog” is just a word. Nothing else. To use a pretentious metaphor, you don’t see Rolls-Royce distancing itself from the word “car” just because they don’t want to be associated with Kia uses the label now and Yugo used the label in the past. Rolls-Royce raises the bar and Yugo definitely lowered it. But both products are machines with four wheels, an engine, and seats, designed for transportation.

Whatever the label, you’re talking about someone who keeps a journal online for all comers to read, and whatever the label, there’s no guarantee who has or doesn’t have compelling things to say.