At full price ($499 for the 16 GB model and $599 for the 32 GB model) the HP Touchpad was a colossal flop. Like AT&T’s first PC clones of the mid 1980s, it was a me-too product at a me-too price that wasn’t quite as good as the product it was imitating. So, basically, there was no reason to buy it.
At closeout prices, it became an Internet sensation. The few web sites that have it in stock can’t handle the traffic they’re getting. At $99 and $149, it’s selling like the Nintendo Wii in its glory days.
And I think there’s a significant parallel there that highlights the missed opportunity.
Read More »Lessons of the HP Touchpad