Amazon’s new Kindles look like rising stars

I’m a couple of days late and for that I apologize (I’ve been on the road), but this week Amazon released its anticipated Kindle tablet and snuck out a couple of new e-readers.

The tablet–7 inches, a faster-than-rumored 1 GHz dual-core CPU, priced at $199, and dubbed the Kindle Fire–seems to be an immediate hit, with 95,000 pre-orders in its first day. Amazon is selling each tablet at about a $10 loss, which it should easily make up by selling digital content.

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So Amazon’s tablet is a go

Reports of Amazon’s tablet plans are trickling out. Basically, it’s going to be a 7-inch tablet running a very customized version of Android, tweaked to play media purchased from Amazon, and priced at $250, half the price of an entry-level Apple Ipad. (In English, we capitalize the first letter of proper nouns, and my native language is English, not C++, if you’re wondering.) Techcrunch and The Register have some of the details. The name: Amazon Kindle. The release date: end of November.

I wouldn’t call it a can’t-miss, but it’s clear Amazon’s thought a lot of things through here.

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Lessons of the HP Touchpad

At full price ($499 for the 16 GB model and $599 for the 32 GB model) the HP Touchpad was a colossal flop. Like AT&T’s first PC clones of the mid 1980s, it was a me-too product at a me-too price that wasn’t quite as good as the product it was imitating. So, basically, there was no reason to buy it.

At closeout prices, it became an Internet sensation. The few web sites that have it in stock can’t handle the traffic they’re getting. At $99 and $149, it’s selling like the Nintendo Wii in its glory days.

And I think there’s a significant parallel there that highlights the missed opportunity.
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Psst! Want a cheap tablet?

HP figured out what to do with all those unsold tablets. Friday they dropped the price in Canada to $99 and $149, depending on the memory. And this weekend, they’re doing the same in the States.

They’re underpowered and they’re orphans, but at that price, I’ll bet they’ll sell.

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Bombshell: HP pulls out. Of tablets and desktop PCs.

And speaking of duds, it looks like HP has one on their hands in their Web OS-based tablets.

Best Buy has about a quarter-million unsold tablets in their warehouse and has only managed to sell 25,000 of them. And when Woot ran a special on them, selling them for $120 off, they sold a whopping 612 of them.

And now it looks like HP is just going to discontinue Web OS altogether.
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How to tame e-books

I haven’t exactly been rushing out to buy an e-reader, for at least a couple of reasons. The practical reason is that I’m afraid of being locked in to a single vendor. Amazon is the market leader and the most likely to still be around for the long term, but they’re the worst about locking you in. The other vendors offer slightly better interoperability–supporting the same file format and, optionally, the same DRM–but the non-Amazon market leaders are Barnes & Noble, Borders, and Sony, all of which are scary. Borders is being liquidated; B&N isn’t losing money–yet–but its profit margins have shrunk each of the last two years; and Sony’s recent problems are well known to the security community. I’m not too anxious to climb into bed with any of them. Google is entering the market as well, but the first Google-backed e-reader doesn’t support highlighting or note-taking.

The Luddite reason is that I’m old enough to have an attachment to books. Physical books, printed on paper. Maybe this isn’t true for any generation beyond mine (I’m a GenXer), but for my generation and previous generations, having books on your shelf is a sign of being educated. And there are certain books–or types of books, depending on your field–that you’re expected to have on your shelf.

To a certain extent, the latter reason can be negated by playing the e-reader card. Of course I have the complete works of Shakespeare on my e-reader, so those Shakespeare books from college just became clutter…
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The tyranny of consumerization is real

Computerworld cites the Ipad 2 and increasing demand by end users to use such consumer devices in corporate environments as “The tyranny of consumerization.”

This has happened before. And if history repeats itself, the future will be better than today, but the road there is going to involve some pain.
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