How to get noticed: Get sued

~Mail follows today’s post~

Linux Today antics continue. I see on Jerry Pournelle’s site that they’ve dared him to sue them for libel. Smart move on their part, actually–I remember in my Magazine Publishing class, we raised the question in one session of how to drum up publicity for an upstart that nobody knows or cares about. (Linux Today would certainly qualify as this–it’s small potatoes and obviously knows it.) I raised my hand. My project in the class was a rebel computer mag. I’m sitting there in ripped-up jeans and a Joy Division t-shirt, known among my peers as the managing editor of a student newspaper that had an audience mostly because we baited the big, established paper, and my business plan called for taking this to the next level.

“Get sued,” I said.

Several people laughed. The professor gave me a look he gave often, a look that said, basically, I don’t know yet where you’re going with this, but I’ll humor you.

“It’s cheaper than advertising and it lasts longer,” I continued. “Suddenly, you’re news. People pay attention to you because someone big and important pays attention to you. By the time it manages to get through the courts, you’re either huge or you’re out of business, so it doesn’t matter.”

It made for nice classroom theory. It might work in the real world. But such kamikazee tactics are a sheer sign of desperation that begs the question: Why are they desperate? What do they know that the rest of us haven’t figured out yet?

Chances are, rather than sue, Jerry Pournelle will just solve the problem by eventually not saying a word about Linux at all. Linux zealots never say anything about John C. Dvorak, because Dvorak never says anything at all about Linux. The other lesson Linux Today and the zealots need to learn is that there’s no such thing as bad publicity. Whatever Jerry Pournelle or any other mainstream columnist says contributes to mindshare. Mindshare, not rose-colored glasses, is what wins marketplace battles. It’s not like anyone who knew anything had anything nice to say about the original IBM PC–it won because of sheer mindshare.

This is a tired subject, and I’m dead tired. Time for lunch and a nap.


From: “Curtis Horn” <>
Subject: Data recovery and a dumb question.

Hello again Dave, glad to see you posting again. If you don’t remember me I e-mailed you about the compaq I was working on that had memory on the
motherboard.  Regarding the post quoted below:

“Hey, who was the genius who decided it was a good idea to cut, copy and paste files from the desktop?”

Have you tried
I noticed you said you downloaded a recovery program, but you did not say which one, so if this wasn’t it I hope it can still help you.  I found it
a few months back when a paniced friend called me and said he had a report due the next day and that his office document was corrupted.  Luckily, the demo version that I downloaded was able to get the cruicial
> parts of his report (I think you have to pay for the full recovery).  I did have trouble with it crashing also I think but I don’t remember.

On to my question, this is a good one too.  I put together a computer for my roomate and I tried upgrading it. (I’m using this computer now since
mine sucks[acer] and i’m waiting on DDR memory so I can start a new system)
Here is the current configuration:

FIC 503+ Motherboard with 1Mb cache
96 Mb of simms from acer (only had simms that’s why I bought fic, supports 4 simms)
16 Meg pci ati video card (from my old acer also)
and k6-III 400 (also from my acer, was on a powerleap adapter, now removed)
nice atx case from pc club (30$ :)
pci sound, 52x cd-rom, 8x4x32 cd-rw, 5.3gig quantum, isa nic card, scsi card for scanner

Got the picture? I mainly use it to play Asherons Call, to schoolwork, e-mail, ect.

So, for the upgrade, i’ve got a 13.6Gig Hd and I’m going to buy a 128meg Dimm since they are SO cheap now.  Here is where I ran into a problem.  I usually check pricewatch and some other sites to keep track of what things cost.  If I want to upgrade the processor on this computer my only option that is worth it is a Higher Mhz k6-3.  The problem is they are expensive.  2 weeks ago I noticed that they were under 60$, so I ordered one, a 450Mhz k6-3.  I ploped it in to my board and the bios comes up, says it’s running at 50Mhz and checks the memory then
stops.  Now, I expected this, because the processor I bought was a MOBILE processor, AND, I made sure my board supported the voltage (2v) and made sure to set it at 2v. But it didn’t boot.  I tried everything, set all the bios settings to default, rebooted, even tried lower than 450Mhz clock speeds. but no, it wouldn’t
work. Unfortunatley they won’t take it back because they EXPECT people to not set their boards to 2v and fry them (and I don’t blame them).  What I’d like
to know is if you know any way to get this to work?

Things I may try are:
taking everything out except the video card, trying dimms instead of simms, tweaking bios so everything is at minimum settings pulling my hair out (which will be hard cause I have thick hair) I know it was foolish, but, If I could get this to work I can put my old system backtogether and give it to my uncle and cousins, who really could use a omputer for school.  Well, thanks for everything, just so you know I’ve always highly recommended your books to everyone I know that is into computers (some have even bought it too) and I look forward to your next work.



I remember your name; I don’t remember the Compaq problem specifically (I rarely do). Good to hear from you again.

I’d heard of but I don’t know that I’ve ever tried their stuff out. I certainly will. It’s 11 pm and I just called and left a message on her voice mail that someone who read Optimizing Windows and reads my site had a suggestion for something I could try. Weirdest hour in the world, but I wanted to make sure she didn’t delete the corrupt files if she hadn’t
already. (Authorship has its priveliges–we have smart readers who always know something we don’t, and sometimes are willing to share. Thanks!)

Your question may not be too tough, especially since you do have a working CPU. Indicating a 50 MHz CPU speed usually means the BIOS doesn’t recognize
the CPU properly. Go to FIC’s page and download the very newest BIOS. I’ve noticed most of the reputable Super 7 manufacturers have revved their BIOS lately to support AMD’s newer stuff. So get the newest BIOS, flash the board, load setup defaults (if you have a choice between safe and turbo or safe and normal, go safe–I know the 503+ but it’s been a while since I worked with it), then try bringing up a minimal system (new CPU jumpered properly, just a video card, and a pair of SIMMs) and see what appens. Once you get it working, tweak the BIOS settings for better speed and add hardware, using the good engineer’s method of one change at a time.

I checked FIC’s site for VA-503+ BIOSes, and none of them explicitly list 2v MD CPU support, but it’s possible, especially if you have a particularly old revision, that something about the newest BIOS will allow it to work. They did make a lot of changes related to the K6-III in the past.  And you bring up an excellent point: The two things that usually stand in
the way of CPU upgrades are voltage settings and BIOS support. Sometimes, unfortunately, you have one but not the other. Hopefully this time you can
get both; the 503+ is a pretty good board, and a r
arity these days in that it’s AT, takes both SIMMs and DIMMs, and works with reasonably fast CPUs.

If you get it working, be sure to pair it up with good memory. I’ve always recommended Crucial; another reader wrote in this week recommending Mushkin
(, which is more expensive but he says his systems run even more stable with it than with Micron/Crucial stuff. Please don’t buy one of
the commodity DIMMs currently running $53 on  PriceWatch; sometimes those work, frequently they appear to work but then give you trouble down the

Thanks for the compliments on the book, I really do appreciate it! I don’t know when I’ll write another right now; I really enjoyed this last magazine
piece and would like to just keep going that route for a while. I’m signed up to do two more and hopefully that’ll lead to still more stuff down the line. These are UK-only, but there’s a possibility I’ll be able to get them published in the States at some point as well. I may have another Web exclusive coming up soon, provided I didn’t burn too many bridges this week.
It’s unpredictable but it makes it more exciting.

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